Pieter Pot Case Study

Introduction Zero waste grocery shopping is outgrowing the niche, stimulated by Dutch startup Pieter Pot which makes it ecovenient to do groceries without packaging. With its current waiting list of 45,000 consumers, investments of 3M+ and steep growth since it existence of less than 1 year, it is on a mission to make circular packaging…

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Plastic Bags & Marine life

Plastic bags and flexible packaging is the biggest source of marine deaths than any other source of pollution. According to the United nations, more than 700 species worldwide are drastically impacted by the presence of these poisonous debris in our oceans . More than 100 million die from it. The numbers get worse. It is…

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Sedex(SMETA)

At Truejute we believe social & environmental responsibility is a key objective of our business. We think this should indeed be a key objective for all businesses. Transparency and accountability is crucial when accounting for the ethical traceability of your supply chain. Thus we work only with manufacturers who pass our high quality standards with…

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Trading & Project Management

Impia provides consultancy and Project management services to clients for sourcing from the far east, specifically India. India is a huge market and now has the fastest growing economy among big countries. Many multinationals and SME’s have successfully moved cost cutting operations and sourcing to India over the years, thus boosting their bottom line and…

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Responsible Manufacturing

Responsible Manufacturing is a key goal of our company. In developing countries, all too often the manufacturing process leads to exploitation of workers, underpay & overwork, poor working conditions and general lack of worker well-being. At TrueJute we have taken every step to circumvent this. The story of; Jayanta Halder (Head of the Sampling &…

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Corn Starch in Packaging

Jute is the most sustainable fabric in the world. So if you are using Shopping bags, Promotional bags, Fashion and Gift bags made of Jute you surely are helping make our planet more Sustainable. Well done! Even so, environment purists would look disapprovingly at the PP lamination that often accompanies Jute bags. The PP lamination…

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Origin Of Materials- Jute

Cultivation TrueJute uses Jute fabric in the production of Shopping bags, Promotional bags, Fashion bags, pouches and other innovative textile products. Also known as Burlap, Hessian or Gunny, Jute is regarded by many purists to be the most sustainable material in the world. Used since the Indus Valley era (5000 bc), Jute has had a…

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Responsible Manufacturing

Ethical and Responsible Manufacturing is one of the core tenets of our operation. We realise that the success of our product and company is implicitly dependent on the upliftment of the society we are part of. At Truejute factories we follow a streamlined production process with clear responsibilities for all employees. Some of the measures…

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Impia- Meet the team

Impia is a company with textile manufacturing facilities in India. The company is the brainchild of 3 entrepreneurs with decades of experience in the production and supply of textile products. With the three entrepreneurs we thrive to each do what we can do best. With that we follow a streamlined process of purchasing, manufacturing and…

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Impia opens new Service office in Netherlands

    After more than 25 years of producing Textile products in India, Impia opens a new service office in Amsterdam, The Netherlands. With this new service office Impia wants to be closer to their clients, have more direct contact and make it easier for clients to produce their Textile products overseas in India.  The…

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TrueJute Shopping Bags

Jute Shopping Bags A neighbourhood supermarket can be a dreaded proposition for any sustainable shopper. There is plastics everywhere. Its lined on the racks and walls. The checkout counter does not offer an alternative. Worse, all your food is in it! Worldwide Supermarkets are estimated to use a combined 50 billion plastic bags. Most of…

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Impact of Fashion and Role of Jute

Brands, Retailers, Independents and Mom & Pop shops are all moving their focus to sustainability. At the 2019 Textile Exchange Sustainability Conference, 23 renowned Global brands pledged to use 100% sustainable cotton by 2025 (Sustainable Cotton Communique). Zara has gone 1 step further and pledged to work with 100% sustainable fabrics by 2025. The issue…

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Plastics – how much, why not…

Human beings have become more aware of the harmful effects of Plastic to the environment and our Oceans in the last few years, leading to the emergence of more Sustianable practices However, most people are still unaware of how harmful are these synthetics and how much of these end up in our Oceans, leading to…

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The Golden Fiber – All you need to know

Owing to its superior characteristics, affordability and its Golden shiny color, Jute is also referred to as the ‘Golden Fiber’. It is cultivated from the bark of the Jute Plant or the Genus Corchorus. The sheer scale of growth and development in the last decades has, unfortunately, come at a cost to our natural environment.

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Jute-Tech: design systems & solutions

Jute-Tech is an initiative by TrueJute to uncover the full potential of the Golden Fiber. Through collaboration with businesses, government, manufacturers, researchers and academicians we strive to develop high tech Jute designs and solutions to replace harmful oil based plastics, wood and metals in the value chain.

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